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Clothing with a purpose.
Imagine chemically safe, circularly designed, socially fair luxury performance apparel. Product and a brand that consider not only the form of fashion but the human and environmental function with equal weight.

ERIN SNOW makes clothing with a purpose. We design to inspire a connection with the environment, get people moving, exploring and outside. Our focus is making beautiful product that performs for you and the planet.
Our mantra.
LEAD HEALTHY, ACTIVE LIVES INDOORS AND OUT | CONNECT WITH THE ENVIRONMENT | BUILD MEMORIES WITH YOUR FAMILY | EXPRESS YOURSELF PHYSICALLY | PUSH YOUR BOUNDARIES AND BECOME SELF-AWARE | GAIN A SENSE OF WELL-BEING THROUGH ACTIVE EXPLORATION
Our promise.
To design, develop and produce performance clothing with superior fit, construction and long-term value, inspired by circular principles with material and manufacturing transparency to our customers.

We aim to help set the new bar for how clothes should be made, worn, utilized and experienced.

Our work considers the near and far-term interaction between humanity, designed material objects and nature.